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Services / Video Ad Production

Video Ads for Home Improvement Companies

VIDEO ADS
THAT SHOW YOUR WORK.

Homeowners trust what they can see. We turn real footage of your crew, your jobs and your finished projects into short, scroll-stopping video ads built for Facebook, Instagram and YouTube.

What's Included
  • Ad concepts & hook development
  • Custom video scripts
  • Shot lists for your crew
  • On-site filming guidance
  • Professional video editing
  • Captions & on-screen text
  • Vertical, square & horizontal versions
  • Before-and-after edits
  • Music & sound design
  • Multiple hooks per video for testing
  • Thumbnails & cover frames
  • Ongoing creative refreshes
Real jobs
Your crew and your projects, never stock footage
No studio
A smartphone and good light are enough to start
3 formats
Vertical, square and horizontal for every platform
Hooks
Several openings tested per video to find what stops the scroll

How It Works

THE PROCESS

You know the work. We know what makes people stop scrolling. Together we turn your job sites into ads homeowners actually watch.

Step 01

Concepts & Hooks

We plan ad ideas around your best jobs, your strengths and the questions homeowners ask, with a strong hook for the first two seconds.

Step 02

Scripts & Shot Lists

You get simple scripts and a shot list your crew can follow on site: what to film, from where and for how long.

Step 03

Filming

You or your team film on site with a phone. We guide you as needed and review the footage before editing so nothing gets missed.

Step 04

Editing

We cut each ad to be tight and punchy, with captions, pacing, music and on-screen text built for silent, mobile viewing.

Step 05

Versions for Every Platform

Every video is exported in vertical, square and horizontal formats, with several hook variations ready to test.

Step 06

Learn & Refresh

We see which videos and hooks bring the best leads, then plan the next round of creative around what's working.

Why Video Works for Contractors

PEOPLE HIRE WHO THEY CAN SEE

A homeowner about to spend $20,000 on a remodel wants to know who’s coming into their house and what the result will look like.

A short video of your crew, a finished bathroom or a quick walkthrough shows the real company behind the ad — something a logo and a stock photo never can.

That trust shows up later in the funnel: more calls answered, more appointments booked and easier conversations at the kitchen table.

Authentic Footage

Real crews and real projects build more trust than polished stock footage ever will.

Built for Mobile

Vertical formats, captions and fast hooks made for the way homeowners scroll.

Made to Be Tested

Multiple hooks and versions per video, so the data picks the winners.

FROM YOUR JOB SITE TO THEIR FEED

We handle the creative so you can stay focused on the work. Send us the footage and we'll turn it into ads that bring in calls.

Plan → Film

Concepts, scripts and shot lists your crew can follow.

Footage → Ads

Editing, captions, music and every format you need.

Results → Next Round

Performance data shapes the next batch of creative.

READY TO PUT YOUR WORK ON SCREEN?

Let’s talk about your best projects and what a video ad plan could look like for your business.

Book a Free Strategy Call

No pitch. No commitment. Just a straight conversation.